Updated: January 2026

28win Privacy Policy – Data Protection & Privacy for Malaysian Players

At 28win, we understand that privacy is more than just a word in a policy document – it is the trust you extend to us every time you share your personal information. This Privacy Policy explains clearly and honestly what data we collect, why it is needed, how it is used, and what rights you have over it. No obscured language. No hidden terms.

Privacy Policy
Version 2.4 · Effective January 2026

Data Collected
Data Usage Purposes
Third-Party Data Sharing
Security & Storage
Your Rights as a User
Cookie Policy
SSL 256
Data Encryption Level
0
Sale of Data to Third Parties
24/7
Security Monitoring
48 hours
Data Request Response Time

28win's Privacy Commitment to Malaysian Players

Six core principles that underpin how we handle your personal data.

Top-Level Encryption

All personal data and financial transactions on 28win are protected with 256-bit SSL encryption — the same security standard used by Malaysia's major banking institutions. This means your data never travels in a form that can be read by any third party during transmission over the internet.

No Data Sales

28win never sells, rents, or trades players' personal data to any third party for marketing or other commercial purposes without your explicit consent. Your data belongs to you — we use it only to deliver the services you request and to meet applicable legal obligations.

Purpose-Based Collection

28win collects only the data strictly necessary to operate the betting platform, verify identity, process payments and meet legal compliance requirements. We do not collect data excessively or retain it beyond what is needed for its original purpose.

Control Is in Your Hands

As a 28win player, you have the right to access your personal data, request corrections to inaccurate information, apply for data deletion under certain circumstances, and withdraw marketing consent at any time. Requests can be submitted via Live Chat or support email, and we will process them within 48 hours.

Analytics Anonymisation

When 28win uses data for platform analytics and product improvement, that data is processed in a fully anonymised manner — no information that could identify you as an individual is used. This allows us to improve the user experience without compromising player privacy.

Malaysian Legal Compliance

The 28win Privacy Policy is drawn up in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA 2010) and its related regulations. We are committed to fulfilling all applicable personal data protection obligations in Malaysia and will update this policy whenever relevant legislative changes occur.

Types of Data 28win Collects

We want you to know exactly what information we hold about you and where it comes from.

Identity Data

Your full name, MyKad or passport number, date of birth, and gender as provided during 28win account registration for identity verification and KYC compliance purposes.

Contact Data

Malaysian mobile number, email address, and any other contact details you provide to 28win for account verification, notifications, and service communications.

Financial Data

Bank account information, digital wallet numbers (Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow), and deposit and withdrawal transaction records for payment processing and financial auditing.

Gaming Activity Data

Sports betting records, football matches wagered on, jackpot slot sessions, poker hands, play time and win/loss history, retained for account management and audit purposes.

Technical Data

IP address, device type, operating system, web browser, screen resolution and other technical information are collected automatically for security, fraud prevention and 28win platform improvement purposes.

Communications Data

Records of conversations with the 28win support team via Live Chat and email, including information you share when seeking assistance, for service quality purposes and case history reference.

Quick Summary: 28win collects your data to operate betting services, ensure account security and comply with Malaysian law. We do not sell your data. You may request access, correction or deletion of your data at any time. All data is protected with 256-bit SSL encryption.
1

Introduction & Scope of 28win's Privacy Policy

This Privacy Policy explains how 28win ("Platform", "we") collects, uses, stores, protects, and in certain circumstances shares the personal data you provide to us or that we collect while you use the 28win sports betting, online casino, poker, slots jackpot, and e-sports platform.

This policy applies to all users of the 28win platform who are based in Malaysia – whether you are a registered member actively placing football bets on the Malaysia Super League every week, a new player who has just signed up, or simply a visitor browsing our website. We want you to make informed decisions about your privacy, and this Privacy Policy is the document we use to make sure that happens.

By registering a 28win account or using our services, you acknowledge that you have read and understood this Privacy Policy. This Policy should be read together with Terms & Conditions 28win sets out your rights and responsibilities as a user of the platform.

2

Personal Data We Collect

28win collects your personal data from various sources. Below is a full explanation of the data collected and how it is received:

Data you provide directly to 28win:

  • Account registration details: full name, date of birth, Malaysian mobile number, and email address
  • Identity verification documents (KYC): a copy of your MyKad or Malaysian passport uploaded during the verification process
  • Payment information: your Malaysian bank account number, or the Touch 'n Go eWallet, GrabPay, Boost, ShopeePay or DuitNow digital wallet number you use for deposits and withdrawals.
  • Communications with 28win: records of questions, complaints and requests you submit via Live Chat or email to our support team.
  • Optional information you provide, such as sports preferences (Malaysia Super League, EPL, badminton, e-sports), used to personalise your content experience

Data collected automatically when you use 28win:

  • Log and technical data: IP address, web browser type, operating system, screen resolution, and device ID
  • Platform usage data: pages visited, time on page, buttons clicked, and navigation paths within the 28win platform
  • Transaction data: complete records of all deposits, withdrawals, bets placed and wins or losses
  • Location data: approximate location derived from IP address for eligibility verification and account security purposes
  • Cookie data and similar tracking technologies – explained in further detail in Section 10
Data Minimisation Principle: 28win collects only data that is genuinely necessary for the stated purpose. If any data is not required to deliver the service you have requested or to fulfil a legal obligation, we will not ask for it.
3

How We Use Your Personal Data

28win uses your personal data for the following purposes, all of which are necessary to operate a safe and well-managed online betting platform:

  • Account management: Creating, verifying, and maintaining your 28win account, including the KYC process required for licence compliance
  • Transaction processing: Processing deposits via Touch 'n Go eWallet, GrabPay, DuitNow, FPX and other Malaysian payment methods, as well as processing your winnings withdrawals.
  • Bet management: Recording, verifying, and settling all sports bets, football matches, slots jackpot sessions, poker hands, and other gaming activity on 28win
  • Security and fraud prevention: Detecting and preventing unauthorised access, identity fraud, money laundering and platform abuse
  • Legal compliance: Meeting legal obligations related to anti-money laundering (AML), know your customer (KYC), and applicable licence reporting requirements
  • Service communications: Sending important account notices, policy updates, security alerts, and responses to customer support enquiries
  • Product improvement: Analysing platform usage patterns on an anonymised basis to improve the user experience, platform speed and 28win product quality
  • Marketing (with your consent): Sending promotional information, bonus offers and 28win news via email or message – only where you have given your consent. You may withdraw this consent at any time
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Legal Basis for Data Processing

28win processes your personal data on lawful bases in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA 2010). Depending on the type of data and the purpose of processing, the applicable lawful bases are as follows:

  • Contract performance: Processing necessary to carry out the service agreement between you and 28win – including account management, bet processing and winnings payouts
  • Legitimate interests: Processing for security, fraud prevention, risk management, and platform improvement purposes necessary for responsible business operations
  • Legal obligation compliance: Processing required under Malaysian law, including AML and KYC requirements and reporting to relevant authorities
  • Consent: For marketing communications and non-essential cookie usage – you provide consent that can be withdrawn at any time without affecting the core services you receive from 28win
5

Data Sharing with Third Parties

28win does not sell, rent or trade players' personal data to any third party for marketing or commercial purposes. However, there are limited situations where 28win may need to share data with certain parties:

  • Payment service providers: Required transaction details are shared with payment processors such as FPX, Touch 'n Go eWallet, GrabPay, Boost, ShopeePay and DuitNow solely to process the transactions you request. These providers are bound by strict confidentiality agreements.
  • Technology service providers: Companies that assist us in operating the 28win platform – such as server service providers, identity verification systems and cybersecurity infrastructure – are all bound by data processing agreements that restrict their use of data to the specified purposes only
  • Legal authorities: 28win will disclose data when required by court order, official request from Malaysian law enforcement authorities, or other applicable legal reporting obligations, including AML obligations
  • Audit and compliance providers: Independent auditors assessing the fairness and RNG compliance of the 28win platform may receive anonymised game data solely for certification purposes
Our guarantee: In all data sharing scenarios, 28win ensures that only information necessary for the stated purpose is disclosed. All third-party partners are required to meet data protection standards equal to or higher than our own.
6

Transfer of Data Outside Malaysia

In the course of operating the 28win platform, some data may be processed or stored on servers located outside Malaysia. When this occurs, 28win ensures that such international data transfers comply with applicable legal requirements and that your data is protected to a standard equivalent to that provided in Malaysia.

The measures 28win takes to protect your data during international transfers include:

  • We work with server service providers that have recognised security track records and relevant international certifications.
  • Executing binding data processing agreements with all third-party providers that receive 28win player data
  • Ensuring all data is encrypted both in transit and at rest
  • Restricting access to transferred data only to personnel who require it for service purposes.
7

Data Retention Period

28win retains your personal data only for as long as necessary to fulfil the original purpose of collection or to meet legal obligations. Retention periods vary by data type:

  • Active account data: Retained for as long as your 28win account is active and for a reasonable period after closure for audit purposes
  • Financial transaction records: Retained for a minimum period of seven (7) years in accordance with Malaysian legal requirements relating to financial records and AML compliance
  • KYC and identity verification records: Retained for the period required by applicable legal compliance obligations — typically five (5) years after the business relationship ends
  • Customer support communication logs: Retained for two (2) years for service quality purposes and dispute reference.
  • Technical and log data: Retained for 90 days for security and fraud detection purposes, then deleted or anonymised.
  • Marketing data: Retained until you withdraw marketing consent or request deletion

Once the retention period has expired and there is no legal obligation to continue retaining it, 28win will delete or anonymise your data in a secure and irreversible manner.

8

Data Security & Protection Measures

28win invests seriously in security infrastructure to protect the personal data of our Malaysian players. The technical and organisational security measures we implement include:

  • Data encryption in transit: All communications between your device and 28win servers are protected with 256-bit SSL/TLS encryption – no data travels in readable plain text over the internet.
  • Data encryption at rest: Sensitive data, including financial information and identity documents, is encrypted at rest within our databases.
  • Strict access controls: Only 28win staff with a clear business need may access players' personal data, and all access is logged and monitored
  • Two-factor authentication (2FA): Available and recommended for all 28win player accounts as an added layer of security
  • 24/7 security monitoring: An active intrusion and anomaly detection system monitors the 28win platform around the clock to identify suspicious activity
  • Regular penetration testing: 28win conducts regular security audits by independent experts to identify and address system vulnerabilities before they can be exploited.
Shared Responsibility: While 28win takes all reasonable steps to protect your data, the security of your account also depends on your own actions. Please use a strong, unique password, enable two-factor authentication, and never share your login details with anyone.
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Your Personal Data Rights

As a data subject under Malaysia's Personal Data Protection Act 2010, you have the following rights regarding the personal data 28win holds about you:

  • Right to access: You have the right to request a copy of the personal data we hold about you. 28win will provide this within 21 days of receiving a valid request.
  • Right to rectification: If you find that the personal data we hold about you is inaccurate or incomplete, you have the right to request a correction and we will make the necessary update within a reasonable timeframe
  • Right to withdraw consent: For processing based on your consent (such as marketing emails), you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the validity of any processing that took place prior to the withdrawal.
  • Right to object: You have the right to object to the processing of your personal data for certain purposes, subject to 28win's legitimate interests or legal obligations that override this right
  • Right to erasure: In certain circumstances and where no legal obligation prevents it, you may request the deletion of your personal data from 28win's records

To submit any request relating to the above rights, please contact the 28win privacy team via Live Chat or email your request to support@28win.im by stating the type of request and your account details. We will process the request within 48 business hours and provide a full response within 21 days.

10

Cookie & Tracking Technology Policy

28win uses cookies and similar tracking technologies to enhance the user experience, ensure the platform functions correctly and for analytical purposes. The following are the types of cookies we use:

You can manage cookie settings through your web browser. Most browsers allow you to view, delete, and block cookies from specific websites. Please note that if you block all cookies, including essential ones, some features of the 28win platform may not function correctly.

11

Child Protection

The 28win platform is strictly for users aged 18 and above. 28win does not knowingly collect, process, or store any personal data relating to individuals under the age of 18.

If you believe we may have inadvertently collected personal data from someone under the age of 18, please contact us immediately via Live Chat or email at support@28win.im. We will investigate promptly and take appropriate action, including deleting the relevant data and closing the account where applicable.

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Changes to This Privacy Policy

28win reserves the right to update or modify this Privacy Policy at any time to reflect changes in our privacy practices, new legal requirements or changes to the products and services we offer.

When significant changes are made to this Privacy Policy, 28win will notify you via a prominent notice on the platform or by email to the address registered to your account. The date of the most recent update is always displayed at the top of this page.

Continued use of the 28win platform after notice of changes has been given constitutes your acceptance of the updated Privacy Policy terms. If you do not agree with the changes made, you have the right to close your account and discontinue use of the 28win platform.

Contact Us for Privacy Enquiries: If you have any questions, concerns, or requests regarding this Privacy Policy or how 28win handles your personal data, contact us via 24/7 Live Chat on the platform or by email at support@28win.im. Our Bahasa Malaysia-speaking team is ready to assist you within 48 business hours.

Your Rights as a 28win Player

Five key rights you hold regarding the personal data that 28win stores.

Right to Data Access

Request a copy of all personal data 28win holds about you. We will provide this within 21 days through a secure channel. No charge applies to the first request each year.

Right to Rectification

If any data we hold is inaccurate or out of date, you have the right to request an immediate correction. Any errors in your account information can be reported via 28win Live Chat.

Right to Erasure

Under certain circumstances and where there is no legal impediment, you may request that 28win delete your personal data. We will inform you if any legal obligation prevents full erasure.

Right to Withdraw Consent

For processing based on your consent (marketing emails, 28win promotional notices), you may withdraw that consent at any time through your account settings or by contacting our support team.

Right to Object to Processing

You may object to the processing of your data for specific purposes that are not legally required. 28win will review your objection and cease processing if there are no overriding legitimate grounds.

How to Submit a Request

Contact the 28win privacy team via 24/7 Live Chat or email support@28win.im. Please state the type of request and your account number. We will respond within 48 business hours.

FAQ – Privacy & Data at 28win

Answers to the most frequently asked questions about privacy and data protection at 28win.

No, absolutely not. 28win never sells, rents, or trades players' personal data to any third party for marketing or commercial purposes. This is our unconditional commitment to the privacy of Malaysian players. Your data is shared only in very limited circumstances — such as with payment processors handling your transactions (Touch 'n Go eWallet, GrabPay, DuitNow, and similar) or when required by Malaysian law. In all such cases, only the minimum necessary data is disclosed, and all receiving parties are bound by strict confidentiality agreements.

The identity verification process (KYC – Know Your Customer) is a legal requirement that applies to all licensed online financial and betting platforms. Under Anti-Money Laundering (AML) requirements applicable in Malaysia, 28win is obligated to verify the identity of users conducting transactions above certain thresholds. This protects you — ensuring no other party can withdraw funds from your 28win account even if they gain access to your login credentials. Documents you submit are encrypted in transit and at rest, accessible only to authorised personnel, and retained in accordance with legal requirements before being securely deleted.

Yes, you may request data deletion after closing your 28win account. However, please note that there are legal limitations on full erasure. Financial transaction records must be retained for seven years under Malaysian laws governing financial records. KYC documents must be kept for five years after the business relationship ends. Data subject to these mandatory retention requirements cannot be deleted upon request alone. That said, data not subject to mandatory retention — such as marketing preferences, analytics data and other account information — will be deleted or anonymised upon your valid request.

The security of your financial information is 28win's top priority. For deposits via FPX internet banking (Maybank2u, CIMB Clicks), the payment process takes place directly on your bank's secure website — 28win does not store your bank account number or online banking password under any circumstances. For deposits via digital wallets such as Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, and DuitNow, 28win stores only the associated phone number or wallet ID for transaction processing purposes, and this information is encrypted at rest. All communications between payment systems and the 28win platform use the same 256-bit SSL encryption employed by Malaysia's major banks.

28win uses gaming activity data for limited and legitimate purposes. First, for account management and bet settlement – these are core service requirements. Second, for security and fraud detection – identifying unusual patterns that may indicate unauthorised access or suspicious activity. Third, for product improvement using anonymised data – we look at general usage patterns to enhance the platform, not to track individuals. For personalised marketing communications based on your gaming history (such as football promotion recommendations based on your Super League betting history), this is carried out only with your explicit consent and you may opt out of such content at any time via your account settings or by contacting 28win support.

28win Related Documents & Policies

This Privacy Policy forms part of 28win's broader player protection framework.

Terms & Conditions

The complete agreement between you and 28win – covering account rules, deposits, wagering, and prohibited conduct.

Read Terms & Conditions
Responsible Gaming

Self-exclusion tools, play limits, and information on how to enjoy 28win in a healthy and responsible way.

Learn More
About 28win

Learn more about 28win's mission, core values and commitment as Malaysia's preferred betting platform.

About Us
Frequently Asked Questions

Answers to the most frequently asked questions about accounts, privacy, payments, and gaming on the 28win platform.

View FAQs

Play with Complete Confidence at 28win

Now that you know how 28win safeguards your privacy and personal data, register a free account today and start enjoying Sports Betting, slot jackpots, poker, and Live Casino in a fully secure, regulated, and transparent environment. Over 100,000 Malaysian players already trust 28win with their data.

Register a Free Account

Have Privacy Concerns?

If you have any questions, concerns, or requests regarding your personal data at 28win, our privacy team is available 24 hours a day via Live Chat on the platform or by email. We are committed to responding to every privacy enquiry within 48 business hours.

View FAQs

Privacy & Responsible Gaming Go Hand in Hand

At 28win, personal data protection and responsible gaming are two sides of the same commitment — wholeheartedly protecting our players. The gaming activity data we retain is also used to identify patterns that may indicate a need for support and to ensure responsible gaming tools function effectively. This is a clear example of data being used in a way that genuinely benefits you as a player.

28win – A Platform You Can Trust with Your Data & Money

Trust is built on transparency. We write our Privacy Policy in plain language because you deserve to know. Register a 28win account today and enjoy a betting experience that is safe, fair and fully accountable.

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